NIKE X END

Project Overview

In September 2023, Tough Luck Creative partnered with END & Nike to commemorate the 25th anniversary of the TN shoe. Our collaboration culminated in a sold-out photography exhibition event held in Newcastle, marking a significant milestone in the celebration of this iconic footwear.

Services Utilized

Creative direction and Content creation services were used to create the look and feel of the exhibition including securing the venue, curating the imagery, choosing the DJ’s, capturing content and more.

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Nightclub Campaign Imagery

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Houghton Festival